Stadia is a cloud gaming service that Google is about to launch. It is said that as long as players use a high-speed Internet connection, it can stream video games up to 4K resolution to players at 60 frames per second through the company’s many data centers around the world, and support high dynamic range. It can be accessed through the Google Chrome browser on your desktop or through smartphones, tablets, smart TVs, digital media players, and Chromecasts.
Unlike the launch of the console, Google’s platform offers a huge scale. Although Nintendo’s Switch sold 1.5 million units in its first weekend in 2017, Google said it will have hundreds of millions of potential customers in North America and Western Europe from day one. “We are very confident that we can reach the widest audience,” said Phil Harrison, the head of the stadium.
For developers like Ubisoft, this is an enticing prospect. Their titles are “Assassin’s Creed Odyssey” and “Just Dance 2020” are all in the Stadia release directory.
Chris Early, senior vice president of partnerships and revenues at Ubisoft, said: “When you ‘open’ streaming media, there won’t be a slow adoption period.” “We are excited to think that when you turn on the switch, there are thousands of people to enter.
Google will beat Microsoft, its main competitor in the cloud gaming arena, with a slight advantage, to go public. Many in the gaming industry have also predicted that Amazon will enter the market, based on its AWS cloud computing service and Twitch, which allows players to share real-time video of their games. But so far, there is almost no indication that Amazon’s gaming services are coming soon.
Analysts say that Google and Microsoft are engaged in a long and expensive competition to win the unanimous support of consumers and developers.
With a huge cloud computing business, the two companies have unparalleled game delivery capabilities, but it is unclear whether consumers want this product more than when their predecessors, OnLive and Gaikai, were first launched 10 years ago.